Opportunities of Older Internet
Yesterday I was searching the Net and found an interesting statistics. The last survey of the Internet users shows that the percentage of people who are 55+ has increased over the last 5 years. What conclusions can we make from this?
I think the first thing that every site needs to add is a special part dedicated t retired people. Fore example, mortgage brokers have to provide the online training explaining special conditions for old people.
But even more. During the period of financial crisis the old people are the ones who become even more economical than usual. They don’t want to spend money on gasoline or taxi and to go to bank many times. They will look for financial consulting online. I think that it can be really good to implement (embed) into the site a sort of video streaming software. The opportunity to communicate with you online can help you to win a competition among the other mortgage broker companies.
The second thing regarding the increased number of pensioners online is concerned online shopping. And one more time I need to say about gasoline or taxi expenditures. The statistics shows that the sizes of online trade have increased by 34% and the greatest impact was done by people who are older than 55 years. They surf the Net and buy designer clothing online and order presents to their children, relatives and friends. They buy book on Amazon and even use chats and dating sites for Internet dating.
More and more of the think about investing through Internet or using web 2.0 sites like Zillow or Fizber.com to sell and buy homes….
Internet is growing… and becomes older! This opens new opportunities for online business.